SUBSCRIBE

Breaking News on Confectionery & Biscuit Processing

News > Markets

Read more breaking news

 

 

Beyond guilt - Barry Callebaut predicts a healthy future for chocoholics

By Jane Byrne , 03-Feb-2010

Beyond guilt - Barry Callebaut predicts a healthy future for chocoholics
Beyond guilt - Barry Callebaut predicts a healthy future for chocoholics
Loading the player...

ConfectioneryNews.com caught up with Hans Vriens, chief innovation officer with global chocolate supplier Barry Callebaut at the industry trade show Pro Sweets, where he spilled the beans on the future for functional chocolate.

Vriens argues that the market potential for chocolate based products combining indulgence with real health benefits will be huge and he highlighted the opportunities that exist currently for players of all sizes to put chocolate eating beyond that of the guilty pleasure.

Developments underway, he explained, include the addition of prebiotics to chocolate bars, with research demonstrating that chocolate is three times more effective than a dairy drink in terms of being a delivery mechanism for the prebiotic benefit on gut health. A tooth friendly chocolate is also in the innovation pipeline, while a lot of work is well underway, revealed Vriens, into producing chocolate products containing omega-3 or optimising the cocoa bean's antioxidant potential.

And consumer interest in health boosting confectionery is real, he adds. A survey of 25,000 shoppers throughout North America and the EU indicated that there would be a rapid uptake of chocolate products that had the potential to capture free radicals, elevate a person's mood, improve memory or even benefit heart health, added Vriens.

Related products

Related suppliers

Fairtrade to review cocoa premium against farmer income study

Fairtrade to review cocoa premium against farmer income study

Fairtrade International plans next year to review its minimum price and premium for certified...

FiE 2015: Our best bits

FiE 2015: Our best bits

Our teams of journalists were out in force at Food Ingredients Europe (FiE) last...

KitKat white space opportunities in China, Vietnam and Pakistan

KitKat white space opportunities in China, Vietnam and Pakistan, says Nestlé countlines chief

Stewart Dryburgh

Global head of KitKat and chocolate countlines, Nestlé

Malaysia to double palm oil production by 2020

Malaysia hopes to double palm oil production by 2020

Kalanithi Nesaretnam

Minister, Embassy of Malaysia in Brussels

Sollich talks chocolate: Africa catch-up, Asia and South America boom

Sollich talks chocolate: Africa plays catch-up, Asia and South America boom

Africa’s chocolate market remains a little behind but Asia and South America are booming,...

Snacks and candy blur: NPD and retail fueling, says NCA

Is that a snack or a candy? ‘It’s so blurred now’, says NCA president

Snacks and confectionery have truly blurred from a product perspective and retail slant, says...

Candy innovation: Miniature, flavors but little on health, Euromonitor

Sweet innovation? Candy makers are sticking to what they know, says Euromonitor

For the most part, confectioners have continued to innovate in known areas like flavor,...

Cocoa flavanol health claim milk drinks 'could soon be on the market': Barry Callebaut

Cocoa flavanol health claim milk drinks 'could soon be on the market': Barry Callebaut

Ieme Blondeel

Product and Process Development Engineer, Barry Callebaut

Can consumers tell the difference between sustainable cocoa labels?

Vox Pop: Can consumers tell the difference between sustainable cocoa labels?

Many consumers struggle to tell the difference between cocoa certification program labels like Fairtrade...

Riclan Brazil calls for more African presence at Gulfood

Brazil candy firm Riclan calls for more African presence at Dubai tradeshow

Riclan candy company wanted to see more African firms and visitors at Yummex Middle...

Toffano coffee candy takes top spot in Yemen

Toffano coffee candy takes top spot in Yemen

Toffano has seen success with its coffee candy Café Gold and Brinq Bol Tutti-Frutti...

Digimarc intelligent packaging is like a built-in media network

Digimarc: ‘Think about packaging as your own built-in media network’

Active, intelligent packaging is similar to the 1950s phenomenon of TV, according to Digimarc,...

5-c creator Serge Hercberg on nutrition logos, lobbies and conflicts of interest

5-c creator Serge Hercberg on nutrition logos, lobbies and conflicts of interest

Professor Serge Hercberg

Director of nutrition research, University of Paris 13

Leaf Brands on making candy ‘fun again’

Leaf Brands on making candy ‘fun again’

Leaf Brands says it is making candy ‘fun again’ by inventing products with names...

Active, intelligent packaging industry to double to €32bn by 2022

Active, intelligent packaging industry to double to €32bn by 2022

The active, intelligent packaging industry will double in size from €15bn in 2015 to...

Katjes to launch ‘Cola the Cat’ in the Middle East

Katjes to launch ‘Cola the Cat’ in the Middle East

Katjes plans to launch ‘Cola the Cat’ jellies in 2017 after a successful year...

Theegarten hermetically sealed chocolate wrappers

Theegarten says hermetically sealed chocolate wrappers protect against MENA's humidity

Theegarten Pactec showcased a multi-style packaging machine for chocolate and confectionery articles at Gulfood...

Key Industry Events

 

Access all events listing

Our events, Shows & Conferences...

On demand Supplier Webinars

Confectionery Innovation Forum
William Reed Business Media
All supplier webinars