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Trends > Seasonal

Hershey's chocolate Valentine’s NPD: KitKat Red Velvet, Reese’s hearts and more

Douglas Yu

By Douglas Yu+

14-Feb-2017
Last updated on 14-Feb-2017 at 12:28 GMT2017-02-14T12:28:23Z

Hershey has  launched a string of Valentine’s Day products this year under its core brands across the US, including KitKat, Reese’s, and Cadbury, as IRI estimates the season generated nearly $2.8bn worth of candy sales in 2015.

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