Lindt offsets rising costs to deliver record 2005 sales

By Staff Reporter

- Last updated on GMT

Related tags: Chocolate maker lindt, United states, Marketing, Switzerland, Lindt

Swiss premium chocolate maker Lindt has confirmed record 2005 sales
despite Europe's sluggish chocolate market.

In recent years Lindt has been able to increase its sales thanks to the growth of premium chocolate market, a segment many consider Lindt as responsible for bringing into the mainstream market.

Management said progress was made in all product categories, resulting in the company gaining market share.

Previously the company had reported that products and seasonal gift collections for Christmas and Easter, as well as paralines, experienced "substantial gains in market share in various countries".

Sales for last year were CHF 2.2bn (€1.4bn), an increased 11.4 per cent.

The company noted that it was able to stave off rising costs for transport, energy and raw materials through price increases.

Operating profit was CHF 248.6m (€158m), an improvement of 15.2 per cent.

Last year the company's strategy of geographical expansion and the targeted opening of new markets was demonstrated with two new subsidiaries opening in Mexico and Sweden.

Europe's more traditional markets, including Switzerland, Germany, Belgium and France, have all reported somewhat stagnant sales of chocolate confectionery over the last few years.

Worldwide the group has eight manufacturing plants, with six in Europe and two in the United States, and sells mainly in countries in Europe and North America.

Lindt, which was founded in 1845, sells products under the brand names Lindt, Ghirardelli, Caffarel, Hofbauer and Küfferle.

Related topics: Manufacturers

Related news

Show more

Follow us