Drink pouches opened up for wider food pack push

By Neil Merrett

- Last updated on GMT

Related tags: Meal

While most famous for producing the pouch packaging of its parent
company's Capri Sun fruit drinks, Wild Indag is continuing to work
on extending the packaging for use in various food applications,
targeting environmental and convenience benefits.

Speaking at the Interpack trade show, which finished on Wednesday, a spokesperson for Wild Indag told FoodProductionDaily.com that it is now possible for a number of products to be stored in it pouches; from ready meals and pet food, to salads and dairy. Food pouch strategy ​ The company, which serves as the engineering arm of ingredients group Wild, said it first announced it would supply its pouch technologies to food makers back in 2005, with the strategy since having proved to exceed its expectation in terms of interest. Plans to convert the pouches for aseptic filling are also underway, the company said. However, in the interest of protecting its Capri Sun brand, Wild Indag stressed that it does not allow the pouch technology to be used by other beverage makers. The manufacturer claims that at present capacity, its filling machines can allow food groups to process up to 500 pouches per minute, depending on the viscosity of product being used. Versatility ​ The Wild Indag spokesperson added that the group's focus on working with processors in modifying their pouches has come at the right moment for the industry given the strong interest currently within flexible packaging. She claimed that the versatility of the package means that a variety of different layers can be used to provide specific processing needs through using a number of foils available. One such example given by the company is the use of a material that would allow the pouch to be used in microwave heating, particularly useful within the ready meal segment. Filling equipment supplied by the group is currently made at both Wild's Heidelburg-Eppelheim headquarters in Germany and its competence center in Parma, Italy, which supplies the re-closable spouted pouch. The company said that it is also currently in the process of constructing a new stand up pouch filling system for use with aseptic filling systems. Wild Indag claims that this will allow the company to store products at room temperature that had previously required refrigeration.

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