Perfetti Van Melle (Germany) Mentos Ingognito soft chews
Italian-Dutch confectioner Perfetti Van Melle has launched a limited edition variety of its Mentos brand in Germany that contains ‘surprise flavors’.
The gimmick is that consumers can’t tell if each piece is sweet or sour, fresh or fruity.
The soft chews add to the firm’s Incognito sub-brand, which includes chewing gum that was launched last year.