All news articles for May 20, 2015

Vitafoods Europe 2015: 15,627 visitors from around Europe and the globe

Visitors from 101 countries

Vitafoods Europe breaks records (again)

Show traffic was up 12.5% at Vitafoods Europe this year meaning record numbers visited the 800+ suppliers and brands at the 3-day Geneva expo and conference.

Hershey brand PR manager: Snacks growth will be through iconic brand leveraging but also M&A

Sweets & Snacks Expo 2015

Hershey to become ‘further engrained’ in snacks

By Kacey CULLINEY

The Hershey Company will not rule out additional M&A activity to strengthen traction in snacks and innovate beyond core confections, its brand head says.

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