Retail

Perfetti Van Melle racks up £100m sales of confectionery in UK

By Anthony Myers contact

- Last updated on GMT

Pic: Perfetti Van Melle
Pic: Perfetti Van Melle

Related tags: Perfetti van melle

Confectionery and gum supplier Perfetti Van Melle has announced a significant milestone in UK sales.

As well as being known for brands in Europe including Mentos, Fruittella, Smint and Chupa Chups, the Italian-Dutch multinational is also the largest supplier of sugar-free sweets in the UK, with its sugar-free range currently experiencing 22% annual growth, making it perfectly positioned with a product to help retailers respond to the incoming HFSS legislation in the UK.

Jonny Briscoe, Perfetti Van Melle UK managing director, said: “On behalf of the UK team, I am delighted and proud to have reached this £100M milestone.  Alongside this, we are the UK’s fastest growing candy and mints manufacturer, and I am so excited to see what is next on our journey for the company, our brands and ever-growing team.

“With some fantastic innovation in the pipeline, I am sure we’ll be hitting the next milestone in the not-too-distant future.”