Confectionery giant Cadbury Schweppes is set to refocus its UK
operations and increase marketing spend over the coming year in a
bid to overcome negative publicity and the split between the
business' beverages and confectionery...
News that Cadbury may be on the verge of selling off its beverages
arm has prompted rumours of multiple acquisitions for its chocolate
half - in what would be a huge shake-up of the global confectionery
A series of adverts for Cadbury's best-selling gum brand, Trident,
have been pulled from UK television after viewers found them
'offensive and racist' - leading to a flurry of negative
publicity over the gum's...
Even after a year marred by salmonella contamination, product
recalls and financial irregularities, Cadbury Schweppes has posted
9 per cent growth in full year profits as the company's portfolio
feels the benefit of strongly-performing...
UK-based Cadbury Schweppes is set to be prosecuted under
environmental health laws after the company allegedly released
chocolate for sale that was contaminated with salmonella, according
to the Guardian newspaper.
Weak performance in the UK combined with financial irregularities
in Nigerian operations has added up to an unsettled year for global
confectionery giant Cadbury Schweppes, according to a trading
update announced today.
The world's second largest gum company, Cadbury Schweppes, is to
introduce its most popular chewing gum brand into the UK market
next year, putting the pressure on foremost competitor Wrigley and
adding to larger firm domination...