Seasonal

Easter and Christmas compete for the top spot in seasonal gifting in most global markets, according to Mintel

Where are the emerging Easter markets?

By Oliver Nieburg

Brazil has one of the largest markets for Easter confectionery and has had more Easter launches than anywhere else, but the Chinese have yet to look beyond the religious nature of the season as they have for Christmas, according to an analyst.

Easter packaging trends 2013

Easter with analysts

Easter packaging trends 2013

By Oliver Nieburg

Confectioners are changing the structure of Easter chocolate egg packaging to cut the amount of materials needed while improving consumer appeal, according to a packaging expert.

Nestlé Kit Kat is manufactured in the US by Hershey

Kit Kat rules Halloween social media buzz

By Oliver Nieburg

Nestlé’s Kit Kat, manufactured on license in the US by Hershey, has grown its social media standing more than any other candy brand over the Halloween period, according to a report by social media benchmarking company Unmetric.

Thorntons Q1 according to its CEO

Big Interview

Seasonal focus for commercial revamp, says Thorntons CEO

By Oliver Nieburg

UK chocolatier Thorntons will look to restore profitability by concentrating on Easter and Christmas products in commercial channels as it shifts its strategy away from own-store sales, according to the firm’s CEO.

Nestlé USA launches Halloween line-up

Nestlé USA launches Halloween line-up

By Oliver Nieburg

Nestlé USA has announced the launch of its Halloween range as it gears up for what it hints could be a profitable seasonal period.

Zetar shifts seasonal focus after 2012 profit slump

Zetar shifts seasonal focus after 2012 profit slump

By Oliver Nieburg

UK confectioner Zetar plans to shift its focus on seasonal products to branded and private label sales after suffering a 17.5% profit decline in 2012. Its chairman also plans to stand-down.