Easter Egg

Pic: Moo Free

Seasonal

Moo Free extends Easter range with three new products

By Anthony Myers

UK vegan chocolate brand has expanded its best-selling Easter collection with the launch of three new products: the White Bunnycomb Crunch Easter, Moofreesas Organic Egg, and Easter Egg Hunt Kit.

Love Cocoa's 2023 Easter collection. Pic: Love Cocoa

Seasonal

Love Cocoa extends eco-friendly egg collection

By Anthony Myers

Luxury sustainable chocolate brand Love Cocoa is adding to its Easter portfolio this year with two delightful, marbled eggs, while the rest of the range has had a seasonal makeover.

Lindt wants to make Easter more memorable with its ‘Hoppiness’ campaign and much-loved Gold Bunny. Pic: Lindt

Seasonal

Chocolate gives a lift to all ages, new survey reveals

By Anthony Myers

A new UK nationwide study by Lindt, to mark the beginning of Spring, has revealed the list of everyday things that give Brits a lift, with a good night’s sleep (51%), a walk on a sunny morning (48%) and a hug (47%) appearing top of the list.

Cadbury's is the favourite Easter Egg brand, according to research. Pic: Mondelez International

Easter 2023

Cadbury's Easter eggs come out tops for UK consumers, research reveals

By Anthony Myers

With Easter in the UK becoming more of a celebration akin to Halloween and Christmas, new research has revealed that 82% of consumers said they'd spend the traditional long weekend with family, with approximately 20% spending it with friends. A third...

Love Cocoa's new Easter egg range includes a 'Luxury Half & Half Egg'. Pic: Love Cocoa

Seasonal

Love Cocoa launches new eco-friendly ‘luxury’ Easter eggs

By Anthony Myers

Ethical British chocolate company Love Cocoa has extended its Easter offering with a new Luxury Giant Milk Chocolate Egg and a Luxury Half & Half Egg, both containing the brand’s signature Salted Caramel Truffles.

Even in an 'unprecedented year', Easter traditions remain strong, says the NCA. Pic: GettyImages

Seasonal

Boost to chocolate and candy sales expected this Easter

By Anthony Myers

Most people who celebrate Easter will share a gift of chocolate and candy to celebrate the season, according to the National Confectioners Association’s (NCA) latest report on seasonal confectionery sales.

Check out our Easter 2021 roundup. Pic: GettyImages

Seasonal

Easter 2021 confectionery roundup

By Anthony Myers

In the weeks leading up to Easter, shoppers move into what Mars calls ‘the late season’, where purchases are often planned and intended to fulfil an Easter ritual such as egg hunts, baking and gifting.

With fewer social gatherings to exchange...

Food packaging decorated for Easter holiday

Packaging design inspiration gallery: EASTER

By Jenni Spinner

Easter food isn't just chocolate and jelly beans; packaging decorated with chicks and bunnies can be found in shelves all over retail stores. Here are some examples of festive packaging celebrating the spring holiday.

Easter and Christmas compete for the top spot in seasonal gifting in most global markets, according to Mintel

Where are the emerging Easter markets?

By Oliver Nieburg

Brazil has one of the largest markets for Easter confectionery and has had more Easter launches than anywhere else, but the Chinese have yet to look beyond the religious nature of the season as they have for Christmas, according to an analyst.

Easter packaging trends 2013

Easter with analysts

Easter packaging trends 2013

By Oliver Nieburg

Confectioners are changing the structure of Easter chocolate egg packaging to cut the amount of materials needed while improving consumer appeal, according to a packaging expert.

Cadbury's Treasure Egg range is packaged without a box

Easter with analysts

Easter packaging trends 2012

By Oliver Nieburg

Market analysts give ConfectioneryNews.com the inside track on Easter confectionery packaging, including down-toning, sustainability and limiting the amount of packaging.