Consumers are set to treat artificial flavourings with an ever greater degree of suspicion, if not hostility, claims a UK report looking at future flavour trends in the food and drink additives market.
While shoppers’ enthusiasm for low-fat, low-sugar or low-calorie claims (‘minus’ claims) or added functional ingredients claims (‘plus’ claims) has waned; their interest in natural claims has continued to grow, according to Mintel.
The number of new food and beverage products containing aspartame has continued to fall since 2005, indicates data from Mintel, while the number of those using sucralose has risen.
Rising costs cause Cloetta Fazer profits to drop, Haagen-Dazs puts
salt in ice-cream, and the UK Food and Drink Federation (FDF) holds
a conference on the changing confectionery market.
Leatherhead Food International is proposing an industry
collaboration to identify end markets where use of prebiotics and
probiotics are likely to offer growth opportunities for the future.