The confectioner will show off a gallery chocolate box and new Tic Tac mint alongside its popular hazelnut-wafer bar at the 2019 Sweets & Snacks Expo this week.
Reaching beyond the television, Ferrero unleashed two promotional campaigns this week – one for Tic Tac Gum and one for Nutella, both in the US – aimed at millennials and Generation Z consumers.
Ferrero will introduce a new flavor variant of Tic Tac Mixers, Hello Kitty and Hot Wheels-branded Kinder Surprise eggs, and will bring biscuit brand Nutella B-Ready to the UK market.
Ferrero-owned Tic Tac Mints has become the latest candy company to distance itself from comments made by Republican presidential candidate Donald Trump