Annually (except for the interruption of COVID), Sweets & Snacks has set the stage for the trends that will mould the bakery and snacks markets, while paving the way for those stand-out products to make their mark on the international stage.
Sales of The Hershey Co.’s iconic chocolates and confections significantly outpaced the category during the company’s third-quarter thanks to targeted, nimble marketing that positioned the sweets at the center of socially distant and much needed get-togethers...
Hershey has reported a record-breaking demand for s’mores during the coronavirus crisis, with sales of its six-pack bars skyrocketing by 40% - even higher in some US states with stricter lockdown regulations. Monday 10 August is ‘National S’mores Day’...