SUBSCRIBE

Breaking News on Confectionery & Biscuit Processing

Dispatches from Vitafoods Europe 2013

Chocolate an ‘amenable’ probiotic delivery vehicle, says DuPont

By Oliver Nieburg+

15-May-2013

US firm ProBiotix Foods is using DuPont's Howaru Restore probiotic in stevia-sweetened chocolate brand Active D'Lites
US firm ProBiotix Foods is using DuPont's Howaru Restore probiotic in stevia-sweetened chocolate brand Active D'Lites
Loading the player...

Chocolate is a strong carrier for probiotics and could present an opportunity for brand manufacturers to introduce products to improve gut health, according to supplier DuPont.

The company produces a four strain blend of probiotics called Howaru Restore that has already been used in US chocolate brand Active D’Lites by ProBiotix Foods.

Chocolate: a low moisture environment for probiotics

ConfectioneryNews.com caught up with Scott Bush, vice president of marketing at DuPont Nutrition & Health, at Vitafoods Europe in Geneva this week.

“We want to put probiotics into a system where moisture is minimised and chocolate is a low moisture system so it’s quite amenable to as a probiotic delivery vehicle.”

He said that high moisture content made it difficult to incorporate probiotics into other confectionery such as gummies.

Howaru Restore is four strain probiotic blend of Lactobacillus acidophilus NCFM, Bifidobacterium lactis Bl-04, Bifidobacterium lactis Bi-07, and Lactobacillus paracasei Lpc-37.

DuPont has conducted a clinical study that found a 10bn CFU dose – which can be added in less than a gram into a chocolate bar – could produce multiple digestive health benefits, such as reduced diarrhea when taking antibiotics.

What health claims can be made?

The EU nutrition and health claims regulation (NHCR) last year considered the term ‘probiotic’ an implied health claim, banned for product labels.

DuPont is working on two studies that it hopes will help it win an EFSA approved health claim for probiotics in the next one to two years.

However, it is down to EU member states to interpret the regulation and Bush said rules were much more relaxed in certain countries like Italy, where the term probiotic can still be used.

In the US, brands can make a structure function claim to say that the probiotic combination improves digestive health or gut health, said Bush.

He added that in other less stringently regulated regions brands could make claims found in Dupont’s clinical studies such as ‘helps prevent antibiotic associated diarrhea’, ‘reduces bloating and ‘reduces gas’.

Market and consumer profile

 Bush said probiotics in confectionery would largely be a niche market that would work in food, drug and mass channels and health stores already selling confectionery.

“The person who’s going to pay for this is probably middle class, upper middle class, educated, goes on the internet to understand what they can do to improve the health benefits in the products they are consuming.”

Active D’Lites: Probiotic chocolate: US firm ProBiotix Foods is producing chocolate bars and bites and ice cream bars using Dupont’s Howaru Restore. The ice cream bars were launched in January this year and are sold in 1,800 Kroger stores Associated Stores, Affiliated Stores, Roundy's. The chocolate bars and bites have had a packaging revamp and are due to launch in major drug channels such as CVS, Walgreens, Rite Aid. Kroger, Sams and Walmart, will also carry the product by Winter 2013. The company is selling 27g single bars for $2.09 online.

Low temperature processing

Probiotics cannot go into any confectionery that is baked and manufacturers need to ensure they use low temperate processing.

Probiotics tend to be added to the chocolate at around 90-100°F (32°C 37°C) – after which the chocolate can be used to enrobe a bar.

Bush said there shouldn’t be any impact on taste.

The bacteria are not impacted if alternative sweeteners are used. The only ingredients that would impact the probiotic strains are certain vitamins and minerals, said Bush.

Labelling and refrigeration

The ingredients list would generally label the four strains.

“We would typically recommend when you put probiotics into a confectionery product to label it ‘best if refrigerated’. It will have a longer shelf life if it’s refrigerated.” said Bush.

He said that probiotics were stable at room temperature for between 18-24 months, but you need higher overages than you would at refrigeration temperature.

FiE 2015: Our best bits

FiE 2015: Our best bits

Our teams of journalists were out in force at Food Ingredients Europe (FiE) last...

KitKat white space opportunities in China, Vietnam and Pakistan

KitKat white space opportunities in China, Vietnam and Pakistan, says Nestlé countlines chief

Stewart Dryburgh

Global head of KitKat and chocolate countlines, Nestlé

Malaysia to double palm oil production by 2020

Malaysia hopes to double palm oil production by 2020

Kalanithi Nesaretnam

Minister, Embassy of Malaysia in Brussels

Sollich talks chocolate: Africa catch-up, Asia and South America boom

Sollich talks chocolate: Africa plays catch-up, Asia and South America boom

Africa’s chocolate market remains a little behind but Asia and South America are booming,...

Snacks and candy blur: NPD and retail fueling, says NCA

Is that a snack or a candy? ‘It’s so blurred now’, says NCA president

Snacks and confectionery have truly blurred from a product perspective and retail slant, says...

Candy innovation: Miniature, flavors but little on health, Euromonitor

Sweet innovation? Candy makers are sticking to what they know, says Euromonitor

For the most part, confectioners have continued to innovate in known areas like flavor,...

Cocoa flavanol health claim milk drinks 'could soon be on the market': Barry Callebaut

Cocoa flavanol health claim milk drinks 'could soon be on the market': Barry Callebaut

Ieme Blondeel

Product and Process Development Engineer, Barry Callebaut

Better-for-you chocolate still a niche after cocoa flavanol health claim: Euromonitor

Better-for-you chocolate still a niche after cocoa flavanol health claim: Euromonitor

Lauren Bandy

Ingredients Analyst, Euromonitor International

Baron Chocolatier targets Millennials with 5 Bites premium chocolate

Baron Chocolatier aims to rengage Millennials with US premium chocolate offer

Tomasz Kotas; Christopher Mattina

CEO and General Manager, Baron Chocolatier

Bean to bar Nugali to open visitor center

Bean to bar Nugali to open visitor center and Greenhouse-filled mini rainforest

Hot off the heels of winning silver at the International Chocolate Awards, Nugali is...

Riclan to develop sugar free chewing gum for kids

Riclan to develop sugar free chewing gum for kids

Brazilian candy manufacturer Riclan is tapping into the health trend market with plans to...

Nestlé doubles its quality assurance center to fight for food safety

Inside scoop: Nestlé doubles its largest quality assurance center to fight for confectionery safety

Gregory Pritchard

Vice President Quality Management, Nestlé USA

Video: If Donald Trump becomes US president, would it be good for your business?

Video: If Donald Trump becomes US president, would it be good for your business?

Presidential hopeful Donald Trump has vowed to bring back jobs to America by ripping...

Protein chocolate set for mass-market after Mars & Snickers launches?

Mass-market future for protein chocolate after Mars and Snickers launches?

Protein experts at leading nutraceutical trade fair Vitafoods consider if protein chocolate has mainstream...

'It's still an attractive market': How are companies overcoming political instability in Turkey?

'It's still an attractive market': How are companies overcoming political instability in Turkey?

At the crossroads of east and west, Turkey offers huge promise but given the...

Everything you need to know about fine flavor cocoa

Premium chocolate 'leg up': How to win fine flavor cocoa status

Chair of the International Cocoa Organization’s (ICCO) panel on fine flavor cocoa discusses why...

3dChef to develop next generation candies

3dChef partners with confectionery firms to develop next generation candies

3dChef has partnered with a number of confectionery firms to develop next generation candies,...

Key Industry Events