The new gum, Topline Fresh Gel, includes an added gel that allows multiple flavor releases. It is Arcor’s first sugarless gum featuring a gel.
The product combines Spearmint and Menthol with Watermelon-Citrus.
The new production took the company three years to develop.
“The production line of the new gum presents unprecedented technological advances worldwide that will be exploited also for future innovations [Translation],” said Arcor.
The firm plans to roll out Topline Fresh Gel in supermarkets, wholesalers, newsagents and supermarkets in Argentina.