SPECIAL EDITION: HEALTHY AND FUNCTIONAL CONFECTIONERY
Industry voices on consumer demand for functional confectionery

Does the industry believe there is strong demand among consumers for functional and healthier confectionery products?
Survey
Can functional confectionery enter the mainstream?
Yes, in next five years
52%Yes in next 5-10 years
18%No, it will always be a niche
18%No, there is no such thing as healthy functional confectionery
12%