Nestlé teams with The Simpsons for Butterfinger campaign

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Nestlé USA's three limited edition Butterfinger bars
Nestlé USA's three limited edition Butterfinger bars
Nestlé USA has launched three limited edition Butterfinger bars featuring Bart Simpson as part of its latest marketing campaign.

Bart Simpson last appeared on Butterfinger bars in 2001.

Nestle has initiated its campaign “Who Laid a Finger on Bart’s Butterfinger” which invites consumers to figure out who stole Bart’s Butterfinger.

Consumers are urged to play an online instant win game and sweepstakes promotion with the chance of winning Simpsons merchandise.

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