Hershey plans Reese’s rollout in emerging markets after tough quarter24-Apr-2014By Oliver NieburgHershey is planning to roll out Reese’s peanut butter cups in Mexico, Brazil and China after posting below-par first quarter results.
Nestlé USA takes on Hershey’s Reese’s with Butterfinger cups16-Oct-2013By Oliver NieburgNestle USA has announced plans to launch its Butterfinger brand in peanut butter cups to challenge category leader Reese’s, made by Hershey.
Hershey plans new Asia manufacturing facility as it sets vision for international expansion25-Jun-2012By Oliver NieburgUS-based confectioner Hershey has announced plans to open a new factory in Asia as it embarks on a ‘five core brands’ strategy to realise potential in selected emerging markets.