Daelmans enters biggest US discount retailer Dollar General

By Oliver Nieburg contact

- Last updated on GMT

Daelmans stroopwafels secure US nationwide Dollar General listing. Photo: Daelmans
Daelmans stroopwafels secure US nationwide Dollar General listing. Photo: Daelmans
Daelmans has secured distribution for its stroopwafel duo packs in Dollar General stores across the US.

The Dutch firm has worked with its importer and distributor The Brand Passport – based in New York – to gain listings for Caramel Jumbo Duo in roughly 13,600 Dollar General stores in the snack aisle.

Daelmans Chocolate-Caramel Jumbo Duo will also enter 8,000 Dollar General stores at checkouts.

Dollar General operates 14,000 stores across 44 states and is the largest discount retail chain in the US.

The company entered the US last year and already has listings at Walgreens, 7-Eleven, Barnes & Noble Starbucks Cafes, Cost Plus World Markets and Publix among others.

Daelmans stroopwafels are also available on United Airlines flights on all morning, domestic flights before 9:45am.

Who are Daelmans?

duo pack 2
Photo: Daelmans

Daelmans Banket BV was established in 1909 and claims to be the leading stroopwafel baker in the world. It has around 220 full-time staff and operates three plants in the Netherlands and one in the UK. Daelmans stroopwafels currently have distribution in Europe, the Middle East, Asia and the Americas. 

Related topics: Manufacturers, Biscuits

Related news

comments

Post your comment

We will not publish your email address on the website

These comments have not been moderated. You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment. Any comment that violates these terms may be removed in its entirety as we do not edit comments. If you wish to complain about a comment please use the "REPORT ABUSE" button or contact the editors.