State of the industry 2017: Confectionery market upbeat on 2018 prospects
The global confectionery industry anticipates stronger sales in 2018 driven by premium dark chocolate, protein-enrichment and candy with natural colors, suggests our annual state of the industry survey.
ConfectioneryNews’ second annual industry survey was published last week and is available as a free download HERE.
We collected responses from over 700 readers from across the globe via an online survey in October 2017.
The typical profile of a respondent was an R&D scientist working for a top five chocolate company in a major consumer market such as the US or UK.
Around 73% of respondents expect to 2018 sales to be ‘somewhat better’ or ‘much better’ than 2017 with 64% expecting their company will spend more in R&D.
Premium chocolate, seasonal items and functional confectionery are anticipated growth drivers.
While candy companies hope to seize on these flavor and ingredient trends:
The report contains further insights on:
- Business Impacts
- Sales Channels
- Export Markets
- New Products and Ingredient Trends
- Employment and Growth
