PEZ launches Royal Wedding souvenir candy holders for charity

The candy dispensers will be auctioned on Ebay from May 7 to 13, with all proceeds going towards the Make-A-Wish Foundation.

Gabriele Hofinger, head of marketing, PEZ, said Make-A-Wish fulfils wishes for children with critical illnesses to bring them happiness, create great memories and give them strength to cope with their challenges.

"Both PEZ and Make-A-Wish have been dedicated to bringing smiles to children's faces for generations. We are happy to contribute to making more wishes come true​," she said.

Hofinger added the campaign is also an opportunity to shine a light on PEZ’s collector items.

For example, for the wedding of Prince William and Kate Middleton in 2011, PEZ auctioned a pair of royal dispensers on eBay for charity.

A fan from Connecticut paid £8,200 ($13,360) to win the sweets dispensers in the likeness of Prince William and his fiancée and the money went to the Starlight Children’s Foundation.