Investment

Cadbury scion to pitch his ethical chocolate business to the Dragons’ Den

By Anthony Myers contact

- Last updated on GMT

James Cadbury. Pic: Love Cocoa
James Cadbury. Pic: Love Cocoa

Related tags: Cadbury, Investment

James Cadbury carrying on family tradition to create handmade chocolate manufactured in UK, with his Love Cocoa company.

James Cadbury, the great-great-great grandson of John Cadbury founder of Cadbury Chocolates, is set to pitch his own luxury handmade chocolate business to the Dragons’ Den in an attempt to win fresh investment from the business moguls.

Entrepreneur James Cadbury (33) started his Love Cocoa business in 2016, inspired by his ancestors and responding to growing consumer demand for a premium chocolate with quality, ethical ingredients.

James says he is on a mission to share his ancestors’ ambition to create quality, ethical products. He says Love Cocoa takes great care in sourcing its chocolate from sustainable sources and guaranteeing cocoa farmers a higher than market price with 10% of profits going to the Rainforest Foundation.

Love Cocoa is available online​ and via John Lewis, Selfridges and Harvey Nichols. Dragons Den airs on British TV this Sunday December 23 on BBC 2.

Related news

Show more

Related products

show more

Accelerate your supply chain as pressures intensify

Accelerate your supply chain as pressures intensify

William Reed | 01-Oct-2018 | Technical / White Paper

Food, Drink and Non-Food manufacturers are under pressure. Range reviews, massive retail mergers, the backlash against plastic packaging and the ongoing...

Shelf life protection has now become cleaner & simpler

Shelf life protection has now become cleaner & simpler

Kancor Ingredients Limited | 01-Jun-2018 | Technical / White Paper

Ever wished your packaged foods stayed fresh longer? Well, the major reason that affects the food deterioration is the auto-oxidation of lipids which impacts...

White paper: creating novel confectionery products

White paper: creating novel confectionery products

Stable Micro Systems | 07-May-2018 | Technical / White Paper

Pillowy fondant. Sticky caramel. Gooey chocolate. Today’s consumers want it all, demanding products that deliver on texture and taste alike. Download this...

Related suppliers