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Barry Callebaut announced as host sponsor for CMAA Cocoa Conference

By Anthony Myers

- Last updated on GMT

Barry Callebaut announced as host sponsor for CMAA Cocoa Conference

Related tags Cocoa Barry callebaut Usa

The Cocoa Merchants Association of America (CMAA) International Cocoa Conference celebrates its 95th anniversary with a sold-out event that will look at speed of market change in the sector.

Barry Callebaut​ has confirmed it will return as host sponsor of the Cocoa Merchants Association of America (CMAA) International Cocoa Conference​ for the second year in a row.

The conference, which is celebrating its 95th​ anniversary, takes place at the JW Marriott Turnberry Miami and runs from Tuesday March 5 to Friday March 8.

The CMAA was founded in 1924 as the main cocoa trade association in the United States. The founding members were importers and end users of cocoa beans in the country.

Government actions, consumer expectation, social trends, changes in technology and environmental threats are all potential disruptors to the way the industry operates today, says the CMAA.  The conference will look at speeds of which markets change and the breadth of factors driving that change in the hope to develop a broader understanding of the landscape in which cocoa suppliers do business.  

As host sponsor, Barry Callebaut will be present at the conference in several different ways:

  • Jerry Hagedorn​, EVP of Business Development, Americas, at Barry Callebaut, will be speaking about Proposition 65, the industry-wide collaboration to help protect the marketing of chocolate products.
  • Steven Retzlaff, ​President of Global Cocoa at Barry Callebaut Group, will headline a panel titled, State of the Cocoa Processing Industry: The Drive for Origin Processing.
  • Hugo van der Goes​, VP of Cocoa, Americas, at Barry Callebaut, continues to serve as Chairman of CMAA.

For more information about the CMAA International Cocoa Conference, visit: https://bit.ly/2BL3Uqq

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