Amos Sweets’ 4D Gummy Blocks builds a base in the UK
The Chinese manufacturer specialises in gummy candy, with its 4D Gummy Blocks leading the way. The ‘Play-Create-Eat’ sweets come in four classic fruity flavours; strawberry, blueberry, apple, and lemon. Consumers can build their favourite structures, animals, vehicles, and characters. There are examples on the pack, but the company is encouraging consumers to play with their food, be creative, and build what their imaginations desire.
Jojo Zhao, manager at Amos Sweets, said: “We’re delighted to finally enter the UK. It is a big market for us, and we know the British people love their gummies. Fans of building bricks (such as LEGO) have been enjoying Gummy Blocks for a while now all around the world, and we know there is a big following also in the UK, so we hope fans will be excited at the chance to try this edible version for the first time. We’ll be tracking feedback very closely to see how we can improve and tailor our creation to the unique tastes of the market.”
Amos Sweets’ 4D Gummy Blocks are now available in 114g bags for 79p (99c) nationwide.