Original Beans launches new eco packaging for its luxury chocolate range

By Anthony Myers contact

- Last updated on GMT

Original Beans' new-look Femmes de Virunga line. Pic: Original Beans
Original Beans' new-look Femmes de Virunga line. Pic: Original Beans

Related tags: sustainable, Chocolate

Original Beans, the Dutch Eco-friendly chocolate maker, has a launched a series of new wrapper designs printed on fine, sustainable paper, created by Californian artist Kimberly Varella.

Made from FSC-certified wood cellulose, each single origin bar displays an animal whose habitat is protected by the company’s sustainability policy. A mountain gorilla from the Virunga National Park in eastern Congo, for example, a condor from the Chuncho Valley in Peru, or an elephant from the Udzungwa National Park in Tanzania and other rare species are all featured on the new designs.

The only exception, the company claims, is the variety Femmes de Virunga, which pays tribute on the new packaging to ‘the strong women in the eastern Congo, who can lead an independent life by the sustainable cocoa cultivation’.

Philipp Kauffman, founder and CEO of Original Beans, told ConfectioneryNews: “We have worked hard to produce the most environmentally friendly paper in the world which has not been easy as it is so natural. We are proud that it is biodegradable and fully compostable​.”

The new ranges will be available from 1 September in stores and online.

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