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Lake Champlain Chocolates targets snacking market with new launches

By Anthony Myers contact

- Last updated on GMT

Lake Champlain Chocolates' new snack bites come in a convenient, re-sealable bag. Pic Lake Champlain Chocolates
Lake Champlain Chocolates' new snack bites come in a convenient, re-sealable bag. Pic Lake Champlain Chocolates

Related tags: Snack food, Chocolate

The two new Snack Bites join the company’s line with Milk, Dark, Peppermint and Pumpkin Spice, aimed at merchandizing at point of impulse for grab-n-go sales.

Fresh from the Winter Fancy Food Show in San Francisco, US, where Lake Champlain Chocolates (LCC) launched two new vegan-friendly Snack Bite flavors, Crunchy Quinoa and Extra-Dark Chocolate and Dark Chocolate and Peanut Butter, the Vermont-based artisan chocolatier said it intends to build on its successful Snack Bites line this year.

Snacking as a category continues to outpace food and beverage overall growth, with 47% of US consumers eating up to three or more snacks per day​,” said Allyson Myers, director of sales and marketing at LCC. “These two non-dairy, vegan friendly snack bites will give customers more options for a better-for-you indulgent snack​.”

Higher cocoa content

In its statement, LCC said the deep dark 80% chocolate snack bites will appeal to those looking for a higher cocoa content and a reduced sugar chocolate; while nut butters provide products with interesting textures, higher protein and indulgent flavor profiles.  The quinoa also offers a pleasing, crunchy texture. 

Myers said that, by using premium clean and simple ingredients, including high quality Fairtrade and organic certified chocolate, there is no compromise on flavor. “Snacking provides a break in people’s busy days and we want that moment to be worth every minute— satisfying, delicious, and relaxing​.”

With USDA Organic and Fairtrade Certification, Myers stated that consumers can feel good about their purchase, knowing the ingredients have been responsibly sourced without child labor or slavery and with care and consideration for the earth and its health. 

Related topics: Manufacturers, Chocolate, Premium

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