Functional Jellies Special Feature 2020

FIGHT supplements brand backs food charity Fareshare to tackle hunger

By Anthony Myers contact

- Last updated on GMT

FIGHT gummies. Pic: FIGHT
FIGHT gummies. Pic: FIGHT

Related tags: Functional foods

New supplements brand, FIGHT, has partnered with leading UK food redistribution charity, FareShare, in order to support its efforts in tackling hunger across the country.

Terms of the partnership will include FIGHT supporting FareShare in redistributing nutritious food to vulnerable people across the UK by making a donation to the charity every time a bottle of its supplements is sold.

The FIGHT range is designed to support a healthy and balanced diet, and its vegan gummies and high-strength tablets use scientifically-backed ingredients including Vitamin C, Vitamin B6 & B12, which support the body, especially during the winter months.

Niccolo Gasparoli, Product Manager of FIGHT Vitamins, said: “At FIGHT, we believe everyone should have access to good nutrition. With vitamins and supplements as a way to support a healthy and balanced diet - not a substitute for a good meal - we chose to partner with FareShare to help reach those most vulnerable and in need​.

FareShare have been battling hunger for more than 25 years and we’re astounded by the incredible impact they have made so far. Our aim is to support the healthy and balanced lifestyles of people across the country, while helping to change the statistics around undernutrition, one bottle at a time​.”

Lindsay Boswell, CEO, FareShare, said: "With every sale of a bottle of FIGHT Vitamins, FareShare will be able to provide one meal to the most vulnerable in our communities. We have seen such a detrimental impact from the coronavirus pandemic on families, with a huge increase in demand from frontline charities. With FIGHT’s commitment to provide at least 100,000 meals in the next year, they’re helping FareShare to provide food to families at a time when they need it most​.”

The FIGHT range is available exclusively online at amazon.co.uk.

Related topics: Ingredients, Health & Functionality

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