Coronavirus

New COVID-19 restrictions force postponement of UK Food & Drink Shows

By Anthony Myers contact

- Last updated on GMT

The UK Food & Drink Shows have been pulled from this year's NEC's schedule and will take place in 2022. Pic: visitbirmingham.com
The UK Food & Drink Shows have been pulled from this year's NEC's schedule and will take place in 2022. Pic: visitbirmingham.com

Related tags: coronavirus

William Reed, organisers of the UK Food & Drink Shows, which were scheduled to be held at the Birmingham NEC between July 5-7, said the event will now take place in April 2022.

The postponement was made after the government’s latest announcement delaying the end of coronavirus restrictions in England and a subsequent briefing from Westminster advising against travel in and out of Birmingham, the organisers said.

Covering six key sectors across the industry, the UK Food & Drink Shows are unrivalled in their ability to bring people together, build and foster better relationships, discover business-building insight and celebrate innovation, all with the support of the multi-award-winning William Reed brand, publisher of confectionerynews.com and other leading food and drink digital websites.

Andrew Reed, managing director, wine & exhibitions, William Reed, said: “We’re devastated to have had to postpone the shows once again but ensuring the safety of exhibitors and visitors has always been our number one priority.

"Whilst we’d put every possible measure in place to ensure the shows could go ahead in a safe environment, factors beyond our control have unfortunately meant that we could not, in good faith, run the shows in July of this year.

"I want to personally thank our exhibitors, visitors and my incredible team for doing all they could to make this happen.

“We remain committed to supporting this fantastic industry and look forward to running these shows in 2022 and 2023 at full capacity.”

The National Convenience Show, Farm Shop & Deli Show and Food & Drink Expo will now take place from April 25 to 27, 2022. Those three shows will run again from April 24 to 26, 2023, along with Foodex, The Ingredients Show and The Forecourt Show.

Related topics: Retail & Shopper Insights, COVID-19

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