NPD
KitKat Chunky Caramel hits UK shelves
Launching this month, the latest edition to the Chunky line-up features a thick layer of caramel atop the brand’s classic wafer, covered in KitKat’s signature milk chocolate.
Callum Smith, Assistant Brand Manager for KitKat said: “A new KitKat Chunky is always one of the year’s most anticipated confectionery launches, and we think fans will be delighted with our latest innovation.”
Since launching in 1999, KitKat Chunky has delighted fans with its exciting limited editions, including Salted Caramel Popcorn, Peanut Butter, Cookie Dough, Coconut, Chocolate Fudge and New York Cheesecake.
“Caramel is officially the nation’s number one flavour,” said Smith, “and we’ve taken it to the next level by combining a delicious layer of runny caramel with our crisp KitKat wafer to create a taste sensation.
“When we trialled the newest Chunky flavour at Nestlé House we got a rapturous response, so we can’t wait to hear what everybody thinks!”
Like the rest of the KitKat range, Chunky is made with 100% certified sustainable cocoa and include helping farmers to adopt sustainable farming practices that will help protect and restore natural resources such as soil, water and biodiversity around their farms.