Marketing

Aero temps sharers with new campaign

By Anthony Myers

- Last updated on GMT

Pic: Nestlé
Pic: Nestlé

Related tags Nestlé Chocolate Confectionery

Nestlé’s Aero has launched a new ‘ShAero’ marketing campaign in the UK and Ireland, with an on-pack promotion that will see more than 33,000 sharing bars of Aero Peppermint up for grabs.

The original bubbly chocolate brand promotion opened this week and will run until 21 July. Participating is as easy as scanning the QR code on the back of promotional packs to visit the website. There, you will be asked to enter your details and the last four digits of your pack barcode to find out instantly if you have won. It's that simple!

Lucky winners will receive a bubbly bar of Peppermint Aero in a special gift box through the post, which they can share with friends, family, colleagues, or whoever they choose.

“This is our biggest promotion yet and there’s a lot of Aero chocolate to be won and shared,” said Michael Kehoe, Aero Assistant Brand Manager. “We wanted to do something that would encourage people to get together and ShAero their Aero. The prizes come in a lovely gift box, with a card included that people can dedicate to whoever they would like.”

As part of the ShAero campaign, a range of Aero Melts, Bubbles and sharing bars will also be wrapped in exclusive limited edition pack designs. These designs feature special phrases about why people might want to ShAero their Aero, adding a touch of exclusivity to your chocolate experience.

Related topics Manufacturers Chocolate Nestle

Related news

Follow us

Products

View more

Webinars