Technical / White Paper

Finding a sweet balance between health, indulgence

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Finding a sweet balance between health, indulgence

Related categories: Ingredients

The confectionery category has had a wild ride the past couple of years. Amid the pandemic, consumers sought comfort in indulgence; now, they're looking for treats they can enjoy without guilt.

In Cargill's new report, "Contemporary Confection," you'll find proprietary and industry insights to help you capitalize on opportunities in the better-for-you confectionery space.

  • Confection sub-segments with significant growth potential
  • Which sweetener claims have the most influence on purchase
  • Innovative ingredients for sweet taste without sugar
  • The growing importance of sustainable sourcing

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