THE MONDELEZ SERIES – Chocolate strategy
Mondelez sets global chocolate vision
Four power brands, three priority markets and two innovation platforms will drive growth for Mondelez’s chocolate segment, according to the firm’s category head.
THE MONDELEZ SERIES – Chocolate strategy
Four power brands, three priority markets and two innovation platforms will drive growth for Mondelez’s chocolate segment, according to the firm’s category head.
Irish confectioner The Jelly Bean Factory has opened its upgraded manufacturing site in its homeland, which it says will help export sales to double.
Kraft Foods has launched Candy Corn Oreos in the US ahead of the Halloween period.