Ferrero UK says it’s in the ‘top spot’ of food media spend this Christmas
Ferrero UK has lined up a flurry of seasonal promotion totting up to £6m ($9.6m) that it says puts it in second spot for food media spend this year, just behind Coca Cola.
Archives for December 6, 2012
EU food industry competitiveness ‘lagging behind’: Report
The European Union’s food industry is lagging behind the rest of the world in terms of competitiveness, according to a new report from FoodDrinkEurope, which outlines priorities for new EU-wide industrial policy.
Kraft develops new formulation for tooth-whitening gum
Kraft Foods has filed a patent for tooth-whitening chewing gum that uses encapsulated solid peroxide within the base.