Nestlé and Mars target Super Bowl Sunday fans
Nestlé is launching its Butterfinger Peanut Butter Cups during an ad break at the US Super Bowl Sunday held in New Jersey, US on February 2.
Archives for January 31, 2014
Hershey ‘very excited’ about mystery new product, reckons Brookside could be $500m brand
Hershey’s chief executive John Bilbrey says he is “very excited” about a mystery new product that will unveiled later this year, and believes fruit and choc snack brand Brookside could become a $500m global brand.