Archives for July 7, 2015

NPD watch

Oreo Thins: Mondeléz taps 'light bites' trend with new SKU but is it chic enough?

Mondelēz International’s skinny cookie Oreo Thins cater to demand for lighter bites in the U.S. but analysts question the product’s billing as a sophisticated adult cookie.

One-third of Germans question stevia's healthiness

Germany is a leading market for stevia-derived sweeteners in Europe – but more education is needed to further boost its usage, according to Mintel.

Barry Callebaut outgrows a global chocolate market rocked by price hikes

Barry Callebaut has outgrown a declining global chocolate confectionery market hurt by a bout of wholesale price increases in its nine-month results.