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Archives for March 27, 2019

← 2019
Hershey to adopt Blockchain technology in its advertising campaigns

Blockchain

Hershey to adopt Blockchain technology in its advertising campaigns

27-Mar-2019
By Anthony Myers

America’s leading chocolate company comes on board with Blockchain to improve its digital transformation in marketing and the supply chain.

How digital traceability scheme reaps commercial benefits and builds trust between key players - Olam Cocoa

How digital traceability scheme reaps commercial benefits and builds trust between key players - Olam Cocoa

27-Mar-2019
By Tingmin Koe

Using digital tools to trace the entire supply chain produces not only commercial and reputational benefits, but also fosters trust between firms and its partners, according to Olam Cocoa.

Headlines

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EUDR delay now likely to go ahead

Hershey’s Reese’s unwraps Christmas NPD with bold festive launches

Biscuits, cookies & crackers: What’s trending now and into 2026

Products

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Sweet Spectrum: Top Confectionery Trends of 2025

By EXBERRY® by GNT

Webinars

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Latest on-demand webinar

26 Nov 2025

Top Trends in EU Confectionery: From Reformulation to Innovation

By European Union

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Promotional features

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2026 confectionery trends: Pineapple set to be flavour of the year

Paid for and content provided by esarom


Finding the sweet spot: Confectionery in EU balances tradition and innovation

Paid for and content provided by European Union


Making a meaningful impact through ethical and sustainable cocoa production

Paid for and content provided by Fludor Ghana Ltd

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