
Why non-vegan sweets still matter in a plant-based world
Plant-based treats are rising fast, but indulgence, tradition, and texture keep non-vegan sweets in the mix. Here’s how brands are balancing both

Plant-based treats are rising fast, but indulgence, tradition, and texture keep non-vegan sweets in the mix. Here’s how brands are balancing both

As new research throws doubt on the validity of dietary claims made on social media, does this threaten consumer confidence in confectionery?