Blurred lines: Confectionery and sports nutrition collide in snacking revolution
From protein‑packed chocolate bars to big‑brand collaborations, sports nutrition and confectionery are merging fast
Archives for February 25, 2026
Why Mars is powering up M&M’s as it reshapes its global growth strategy
As Mars expands through mega‑deals, sustainability pushes and portfolio diversification, the company is placing a bigger strategic bet on M&M’s to anchor growth and relevance in a changing global snacking landscape