
Nestlé signs biggest-ever global brand deal with NBA
World’s biggest CPG bets on basketball to reach the next generation, signing 21-market NBA deal

World’s biggest CPG bets on basketball to reach the next generation, signing 21-market NBA deal

Former US president of Hershey, Todd Tillemans, joins Rip Van as CEO, as the fast-growing better-for-you snack brand eyes major expansion