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Popular right now: Our top five confectionery and chocolate stories on social media

By Anthony Myers

- Last updated on GMT

Popular right now: Our top five confectionery and chocolate stories on social media
From Barry Callebaut publishing its Forever Chocolate Progress Report to Belgium joining other European countries in calling for an end to deforestation in the cocoa industry, here we reveal the top five stories trending across our social media channels this week.

1. Barry Callebaut publishes latest Forever Chocolate Progress Report

CN’s article, which included an exclusive interview with Pablo Perversi, the group’s chief innovation, sustainability and quality officer, drew a lot of attention after the Swiss chocolate manufacturer says it’s on target to be 100% sustainable by 2025.

2. Exclusive interview: Jon Walker, Fairtrade’s senior advisor of cocoa

You'll find very few people who disagree with the idea that farmers should earn a living income​”, Jon Walker, Fairtrade’s senior cocoa advisor, told CN as the foundation announced it is increasing its Minimum Price for cocoa and upping its farmers’ premium payments.

3. UK Court of Appeal rules against Cadbury in color purple trademark dispute

Cadbury still owns the trademark for Pantone 2685C for chocolate bars and tablets, but attempts to widen the shade to other products has been rejected, causing a fair amount of interest on our social media pages.

4. Dove Chocolate jumps on flavor bandwagon Inspired by latest trends

Bourbon Vanilla, Salted Caramel, Raspberry Rosé and Almond Brittle flavors will be added to Dove’s 'Silky Smooth' bars in 2019. The move clearly appealed to its followers on social media.

5. Belgium joins countries calling on the European Commission to act on deforestation

For some reason, Belgium has resisted joining the initiative, despite being the second biggest exporter of chocolate in the world. With another voice added to the debate there are hopes that the EC will propose a due diligence regulation for the cocoa sector and link between human rights violations and deforestation. A move that attracted widespread interest across our social media channels.

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