Deniz Ataman

Deputy Editor

Deniz Ataman is the deputy editor of FoodNavigator-USA. With over a decade of experience in multi-media journalism, Deniz worked across different industries including food, beverage, flavor, fragrance, cannabis and music. She holds a BA in psychology from the University of Virginia.

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Nestlé and Ghirardelli reboot cookie dough

Nestlé and Ghirardelli reboot cookie dough

By Deniz Ataman

Nestlé leans into bold, trend-driven twists while Ghirardelli bets on premiumization of classic flavors to reach consumers looking for ‘homemade’ indulgence

Can candy revive RTD tea?

Confectionery trends: Balancing better-for-you trends and indulgence

Can candy revive RTD tea?

By Deniz Ataman

Candy-inspired nostalgia could give RTD tea a much-needed spark, as brands like Ryl Tea use confectionery flavors to attract younger, health-conscious consumers into the category

Treating culture drives US confectionery sales

Treating culture drives US confectionery sales

By Deniz Ataman

Americans’ love of nostalgic, sensory-rich treats is boosting confectionery sales as brands balance innovation, tradition and mounting regulatory pressures

RFK Jr targets food dyes, SNAP and UPFs in MAHA rally keynote

RFK Jr targets food dyes, SNAP and UPFs in MAHA rally keynote

By Deniz Ataman

The MAHA Rally for Real Food echoed RFK Jr’s agenda to clean up US food, including a formal definition of UPFs expected next month, but critics worry a lack of evidence-based policy will confuse consumers and impact companies’ bottom lines