
Mondelēz ignites airport buzz with Milka x Monopoly campaign
Mondelēz teams up with Monopoly for limited-edition Milka campaign to drive category growth
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Mondelēz teams up with Monopoly for limited-edition Milka campaign to drive category growth

Unilever stands by $40bn McCormick deal as scrutiny grows over whether streamlining will strengthen the group or weaken it

Mars turns confectionery rivalry into content gold, with bold new Snickers campaign

Nestlé resets growth strategy with shift away from price hikes and back towards volumes, brands and execution

Barry Callebaut shifts strategy with new Focus for Growth plan

Mars is ramping up its premium strategy as demand for high-quality indulgence accelerates

Confectionery giant recruits new chief supply chain officer from rival snack brand

Is hojicha quietly positioning itself as matcha’s successor? From drinks to desserts, this green tea is gaining momentum and the industry is taking notice

Confectionery brands are ditching traditional ads for immersive experiences as culture‑led campaigns reshape how sweets engage shoppers

Unilever’s $40bn Foods deal with McCormick is facing mounting backlash as questions over strategy and valuation put the deal under pressure