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Big Brands > Perfetti Van Melle

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Perfetti Van Melle USA brings Airheads into gum and trials Velcro packs

Perfetti Van Melle is hoping to lead US gum category growth by bringing Airheads into gum and launching Mentos Pure Fresh packs sealed with Velcro.

The Buzz: Sweets & Snacks Expo 2017 tweet by tweet

ConfectioneryNews presents the latest innovations and business news in US confections from America’s largest candy & snacks show.

Sweets & Snacks Expo 2017

Mars, Ferrero and Jelly Belly among Sweets & Snacks Expo 2017 Most Innovative Award winners

The National Confectionery Association (NCA) has announced the Most Innovative Award winners from nine major candy and snack categories, including chocolate, seasonal, gum and mints, at the Sweets & Snacks...

Perfetti Van Melle’s JV with Greencore to launch Chupa Chups cake

Italian-Dutch confectionery manufacturer Perfetti Van Melle has partnered with Irish convenience food giant Greencore to produce a cake under lollipop brand Chupa Chups.

Perfetti van Melle receives $500k tax incentives from Kentucky for facility expansion

The Mentos maker Perfetti van Melle (PVM) USA will expand its manufacturing plant near Erlanger, Kentucky, with an $11m investment, adding 70 new full-time jobs to the state. 

Big data: Which brands top confectionery sales in Beijing?

Trade body China Candy has collected February confectionery data from thousands of retailers in Beijing. 

Perfetti Van Melle fined for dental health messages on chewing gum

Mentos maker Perfetti Van Melle must pay a €180,000 ($192,000) fine for suggesting its chewing gum had equivalent dental health effects to brushing teeth.

E-Commerce

Airheads joins one-click shopping with Amazon Dash

Perfetti Van Melle USA’s Airheads brand is the latest confectionery product to join Amazon’s Dash Button program, which allows consumers to reorder a product through the e-commerce giant by clicking...

'War on sugar’ fosters change for global candy industry: Euromonitor

The “war on sugar” has dented demand of sweet snacks as 47% of global consumers look for foods with limited or no added sugar, according to a recent survey by Euromonitor....

Infographic

Top 10 US gum brands: Ice Breakers, Mentos and Project7 outshine declining market

The US sugared and sugarfree gum market continues to decline, but Hershey, Perfetti Van Melle and Project7 have made gains and are putting pressure on the leading players.

E-commerce

Perfetti Van Melle taps Amazon Dash for Mentos

Perfetti Van Melle has signed up to Amazon Dash for its Mentos brand, allowing consumers to order gum and mints by pressing a button.

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