All news

Join the club: KitKat fans in US get chance of the inside scoop on new flavors. Pic: The Hershey company

Marketing

KitKat fans in US get chance to become tastemakers

By Anthony Myers

KitKat, which made under license in the US by the HB Reese Candy Company, a division of The Hershey Company, is giving 200 fans the opportunity to be among the first to taste the brand's newest flavor innovations through membership to an exclusive...

A cocoa farmer in Cote d'Ivoire  Pic: Mars

Coronavirus

Mars updates its ongoing COVID-19 Response Plan

By Anthony Myers

In April, Mars committed US$20m in cash and in-kind donations to support the people, pets, and communities most affected by COVID-19, including communities in cocoa-growing.