Digestive Biscuit

Christmas biscuits in Germany, Picture: Depositphotos.

How the biscuit industry is adapting to Christmas

By Daniel Bossel

‘Every year at the end of August, a murmur goes through the land, because that’s when they are back on the shelves of German supermarkets: gingerbread, gingerbread biscuits, spiced biscuits, and the rest. And again, consumers are surprised that food retailers...

Biscuit market booming

Biscuit market booming

Despite an increasingly competitive environment and the impact of a
global economic downturn the biscuits market in Europe is alive and
well, according to a news report from Esmerk.