The State of Snacking report reinforces existing data that people love snacking, but it also reveals tangible insights to the cultural and personal importance of snack brands and choices.
The confectioner anchored its showcase at the National Association of Confectioners (NACS) show with Trolli Crunchy Crawlers, complemented by innovations for SweeTarts, Laffy Taffy, Now and Later, and Fun Dip.
Companies today are multi-generational made up of Baby Boomers, Generation Z and Millennials but firms are struggling to integrate fresh blood into their workforce because younger employees’ lifestyle and exposure to technology is different to what we...
Health conscious and influential consumers are changing expectations in the snacking category, driving innovation and marketing solutions as big brands and retailers struggle to keep up.
