Mars Wrigley surveyed more than 40k people in six regions around the world to determine best practice for getting candy into the hands of consumers. A focal point: candy is a treat, not a snack.
The latest product launch from legacy sports nutrition brand MusclePharm is called Protein Candies—little gems of protein-packed chocolate reminiscent of Mars’ M&Ms or Nestlé’s Smarties.
Colorado’s Explorado Market saw an opportunity to create a low-sugar, low-carb chocolate chip that consumers following a ketogenic diet could trust and use in multiple ways.
