Amazon

'As Alexa grows in popularity, voice-activated purchases of snack foods and other consumables have the potential for major growth,' says One Click Retail

I need chocolate, Alexa... sweets, snacks, and the Amazon effect

By Elaine Watson

Candy and snacks sales on Amazon are growing at 42% year-on-year,* according to new report from ecommerce data firm One Click Retail, which says category sales have already hit $215m in the first eight months of 2017, compared with $240m for the whole...

Challenger brands proving successful in e-commerce channel, says Profitero. ©iStock/Bet_Noire

Industry Voices - E-commerce tricks

5 tips to maximize confectionery sales online

By Andrew Pearl, Director of Strategy and Insights EMEA, Profitero

Market intelligence firm Profitero’s director of insights offers advice to confectionery companies looking to boost e-commerce sales.

Just like other branded Amazon Dash devices, the Airheads version connects to the member's Wi-Fi and Amazon mobile app, enabling customers to restock on the item by clicking it once.

E-Commerce

Airheads joins one-click shopping with Amazon Dash

By Mary Ellen Shoup

Perfetti Van Melle USA’s Airheads brand is the latest confectionery product to join Amazon’s Dash Button program, which allows consumers to reorder a product through the e-commerce giant by clicking a small Airheads-branded device.