Confectionery brands can inspire loyalty by communicating heritage and social actions on-pack, but these features should never overshadow flavor, says a Mintel analyst and the CEO of Project7.
Nestlé's confectionery business posted 7.8% organic growth for the first nine months, but one analyst says the firm is over-reliant on KitKat and is performing below market rivals.
Lindt reached record annual sales this morning, surpassing CHF 3bn for the first time - surprising growth given cocoa price hikes and a tough market, an analyst says.
Western European chocolate consumers are shunning mid-market products in favor of value or premium chocolate. Rabobank suggests how companies should adapt.
Mondelez International has launched its candy brand Sour Patch Kids as a gum product under its Stride portfolio – a deft move, according to an analyst.
An analyst has called Milka’s recent selective marketing a “masterclass” in how to implement cost-efficient, brand equity building strategies against a backdrop of an industry in “turmoil”.
Chocolate manufacturers must invest in luxury and premium to drive sales in developed economies but dedicate focus on distribution and mid-priced products for emerging markets, an analyst says.
Prolonged drought in northern Europe has already capped yields of cereals and sugar beet and, without significant rainfall over the next two months, could significantly boost prices, warn analysts.
Recent years have seen a steady trickle of dried foods moving away from rigid boxes and glass to flexible pouches and bags, and, in a special edition, we look at why analysts predict this will be the core pack type for dry foods in the future.
Confectioners will probably get away with increasing prices on chocolate bars without significantly denting demand because they are generally low ticket items bought as treats in an area with high brand loyalty, analysts have predicted.
Sugar confectionery is giving way to chocolate in terms of the children’s confectionery category in Brazil but Euromonitor International reports impressive growth for jellies, gums and lollipops among Chinese children due, in no small part, to economic...
Opting for fair trade cocoa could be one way for food firms to protect themselves against price volatility for the commodity, according to an industry analyst.
The gum, mints and breath fresheners market in the US has remained buoyant in the recession and has increased by over ten per cent since, according to new research from market analysts, which forecast that the category will continue to grow through to...
Innovation in the use of functional ingredients and packaging is expected to dominate worldwide growth in the confectionery market, according to a new report.
