Mondelēz International is removing more than 6.4 million plastic windows from its chocolate eggs this Easter, taking 5.4 tonnes of plastic out of the environment and making the packaging easier for consumers to recycle.
The Oreo maker has snapped up the Australian company – which holds a strong position in the attractive premium biscuit and cracker category – for an undisclosed amount from Sydney-based private equity firm CPE Capital.
Mondelēz International has pledged to increase its commitment to reduce use of virgin plastics in its packaging, as part of the confectionery giant’s ongoing environmental efforts across its portfolio.
Mondelēz SnackFutures – the company's innovation and venture hub – has launched CoLab, a "startup engagement" program, targeting snack brands in the wellness space as the global snacking giant digs deeper into the startup community.
The owner of the Oreo and Ritz brands, among others, is taking another step in its strategy to enhance its snack portfolio with healthier fare by acquiring the remaining shares it does not already own in Hu Master Holdings.
Mondelēz International has said its sustainable packaging progress has been highlighted in the UK Plastics Pact Report as the company makes progress towards its long-term vision of zero net waste packaging.